What we do

Strategic Advisory Management (SAM) is a Director-led, bespoke advisory firm

specialising in EU and international advisory services to globally active firms.

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Government Relations

We leverage our experience and network to support companies in building effective dialogues with governments, EU institutions and public sector officials.

Lobbying and Advocacy

We work with our clients to develop bespoke, proactive lobbying and advocacy campaigns. A holistic approach to stakeholder engagement maximises the delivery of successful outcomes.

Political Affairs

What unites Brussels, London and Washington? No doubt many things but at the heart is politics, which drives policy. We understand how politics works, an essential pre-requisite to positive policy engagement.

Public and Regulatory Affairs

Whether it is high-level dialogues with MEPs or detailed negotiations with European Supervisory Authorities on regulatory technical standards, we help tailor products and services to the audience.

Corporate Management

We provide external counsel regarding building and developing effective corporate functions and structures to enable efficient policy engagement with political and policy stakeholders. We also advise on corporate branding/positioning on issues such as ESG and D&I.

Events Management & Logistics

We have years of direct experience organising physical and virtual events: from small, senior private dinners to hybrid-format international conferences with hundreds of participants. Save time, money, internal resource and workforce mental health by outsourcing your events to SAM – a tried and tested partner for all your events!

Strategic advice on European Union policy and legislation to internationally active clients.